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1st February
written by LS Girl

My terrible question to Chris Brogan:

How do you package up your life experiences into a marketable skill?   And, what makes someone an expert ?

It’s about 3:30 on January 17th and I’m enthusiastically listening to the Q&A section of a real-time webinar #sbpw with Chris Penn and Chris Brogan, secretly wondering if my question will be read, and answered.  I’d taken at least 9 seconds to come up with the question, and the word “expert” has long been an elusive one to me.  All of the sudden, Chris Penn’s lips start to move, and out pops my question. 


shift happens brogan penn


Although he was saddled with a microphone from 1972, Chris Brogan managed to gesture wildly and pronounce his dislike for my question.  “OH! That is a terrible question, it’s terrible” I think there were a few more “terrible’s” in there.  My heart started pounding.  Thank goodness I was alone.  And then, like a wave of adrenaline washes over you when you “almost” get into a car accident; I just started laughing.  Laughing and cheering that my question was so detested.

 I did it.  I reached one of my goals for 2013. A daring, bold and daunting goal:

I took a risk, and put myself out there, and actually got a negative reaction out of not just someone, but someone I LIKE and RESPECT.  It was as if the Goal Fairy had a magic wand, and was tapping me on the shoulder… I felt like a hero.  A winner.  I did it.  I stood up and did a “white girls can’t dance” kind of salute to myself.

My name is Lynn Santin, and I blog as LS Girl on, and I asked Chris Brogan a terrible question, and lived. 

Shift really DOES happen



2013 Goals lifestuff


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  1. Chris Brogan

    But hopefully, you catch my meaning as to why I said it was terrible. It’s because you’re good already. You don’t have to worry that you’re not an expert. You’re who you should be. My “terrible” was in relation to the fact that so many people hold themselves back until they feel they’re qualified to be what they say they are. You don’t need to do that. You’re already good enough. Unless you are a surgeon or airline pilot. 🙂

    Make sense?

  2. 17/01/2013

    Thanks so much! Great webinar, and I recommend your podcasts, often. … oh and yes, it makes sense!

  3. 10/02/2013

    I just came from Chris’ site from reading the credits in Marc Ensigns’ new SEO book. And then came to this blog, also from his credits, and the first thing I see is this post. Two random choices turn out to have a connection.

  4. 10/02/2013

    That is really cool, and thank you for taking the time to post a comment. The SEO book is really great. And Chris Brogan has a podcast that is fantastic. Both have literally changed the way I do business. Next on my list is the book, “APE” by Guy Kawasaki. Keep in touch, I’m going to check out your site now.